Customer care has emerged in the social media landscape. In hindsight it seems only natural that once we begin releasing data out into a communication vehicle, the audience we are delivering to will respond…because they can. Corporations have long had the resources to share anything they like, but now the public has been given a chance to respond. And they sure do.
We moved quickly to provide customer service in social media to respond to an immediate need. Those of us that are passionate about providing excellent customer service want to know, now that we’re out there in the social space, what we can do to find better ways of serving our customers on social media.
This blog is to help share ideas and information that could help us find our way toward achieving top-notch customer service in the channels where our customers choose to communicate.